SilverNeedle hits the hospitality market

first_imgSource = e-Travel Blackboard: N.J SilverNeedle hits the online market A new hospitality group has hit the Asian market after acquiring Constellation Hotels and its 60 Australian and New Zealand hotels. Launching earlier this week, the management, development and investment hospitality company is aiming to strategically create mid-upscale properties in key destinations across Asia.With plans to expand by 10,000 rooms in five years, the Singapore-based company announced its flagship brand will be called NEXT Hotels and Resorts.”With our vision to be a leader in Asian Hospitality and to be a company with substantial scale, we have kick started our business with the acquisition of Constellation Hotels,” SilverNeedle Hospitality president Bill Black said.  “This acquisition gives us a great platform to launch our own new brand, Next Hotels and Resorts. “Constellation with its operating expertise, know-how and insights, gained in the mature tourism market of Australia will be of great benefit to our new company.” A statement from the company explained that NEXT Hotels would be designed to accommodate the modern “Road Warrior” while NEXT Resort would target families and travellers looking for relaxation.Currently the company has offices in Singapore, Sydney, Mumbai and Bangkok and plans a new office in China by 2012.last_img

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